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Bonji Family

We Want Genuine Food!

🔥 Bonji Hot Takes: Volume 45 🔥

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­­Hi all, welcome back to the Bonji Hot Takes! We hope your week has been filled with success and happiness. The weekend is near, but we hope to offer some value before the week closes and you are enjoying the time off. Recently, our food-tasting journey led us to an authentic Mexican food truck that utterly blew us away. This led the Bonji Bros and friends to discuss Chipotle... one side says it's terrible, and the other eats it once a week. From my perspective, after having that genuine Mexican food, there's no way I'll be making the switch back to Chipotle. Well, truthfully, maybe I'll get a craving here and there, but overall, it just doesn't feel right. Knowing that there is fresher, more authentic, and simply better Mexican cuisine out there will constantly be rattling my mind. This brings about an interesting topic, why do we all enjoy the rip-off cuisine and support these massive chains so much?

Authentic Mexican Food
Chipotle vs. The Real Deal

It's Time To Support Authenticity, Not Cheap, Rip-Off Brands Now don't get me wrong, I don't think we are all walking around thinking Chipotle is authentic Mexican food or Dominoes is a fine Italian establishment. However, it seems like the general public just can't help but love these chains. Is it the lower prices (sometimes)? Is it just for a quick and easy bite to eat? Those may be the leading factors in America, but I think it's time for a paradigm shift. No longer will I be taking the easy and cheap route (well, maybe once in a while). It truly seems difficult to say, “Goodbye Chipotle.” I don't believe there is THAT strong of a connection to the brand. In fact, I think Chipotle is kind of a messy company that doesn't do all that much too well. Yet, they are one of those responsible for introducing the fast-casual boom. At the end of the day, maybe it just doesn't matter that much… if I enjoy Chipotle why not eat it? Well, for one thing, I want to explore what other, better flavors are out there. There's nothing like a genuine cultured meal from someone who knows what they're doing. Additionally, most authentic cuisine-inspired restaurants are local, with maybe 2 or 3 locations. Let's support those more local, pure restaurants that put their heart and soul into the food they make.

Mama Estela Food Truck - Best Food in NJ
Mama Estela Food Truck - Bridgewater, NJ

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